What is Facebook Business?
Facebook Business is a division of Facebook allowing individuals access to manage and maintain Facebook pages. It includes various marketing features to promote the respective Facebook page(s).
Brief Benefits to Facebook Business
Businesses or individuals that make use of Facebook to promote their product or brand may opt allow access to internal or external individuals. This is great when it comes to delegating Facebook marketing requirements. In the event of internal or external individual services coming to an end, then access can easily be revoked.
Facebook Business also adds more options when it comes to scheduling posts, campaigns, statistics, and Facebook Pixel to name a few.
Setup Facebook Business Profile
Below is steps 1-4 for first time Facebook Business accounts. If you have prior dealings with Facebook Business then please compare the respective steps to provide User access (step 3) to your Facebook Business Manager account, and if applicable the Payment Method (step 4).
Create your Business Manager Account
- Sign into your Facebook account
- Visit https://business.facebook.com/ to and left click on Create Account
- On the pop-up “Create your Business Manager account”, enter your business information then click Submit
Add your Existing Facebook Page to your Business Manager Account
- Visit https://business.facebook.com/settings/ to and select your Business Manager account
- Using the side navigation go to Accounts > Pages
- Click on Add > Add a Page
- On the pop-up “Add a Facebook Page”, enter the Faceboiok Page name or URL
- In the drop-down menu find your Facebook Page then click Add Page
Or, Create A New Facebook Page to your Business Manager Account
- Visit https://business.facebook.com/settings/ to and select your Business Manager account
- Using the side navigation go to Accounts > Pages Click on Add > Create a New Page and follow the on-screen prompts
Add Let’s Crea8 to Manage Your Business Manager account
- Visit https://business.facebook.com/settings/ to and select your Business Manager account
- Using the side navigation go to Users > People
- Left click on Add
- On the pop-up “Invite People” enter gio@crea8.co.za as the email address, enable Admin Access, then click Next
- Under “Select asset type”, compare the “New Pages experience” or “Classic Pages” for your active Facebook page(s) and select the appropriate Facebook page(s)
- Under “Page” enable the appropriate options (recommendation: enable all options), then press Invite
Add a Payment Method to Your Business Manager account
- Visit https://business.facebook.com/settings/ to and select your Business Manager account
- Using the side navigation go to Payment Methods
- Click Add > Add a new payment method and follow the on-screen prompts
- Go to Accounts > Ad accounts > Add > Create a new ad account
- On the pop-up, fill in the respective fields, then click Next
- On the next screen, select the appropriate options, then press Create